The branded coffee cup is a highly effective promotional item that is reusable, on-trend and customizable for your brand. Our coffee cups come in an extensive range of colours, materials, sizes and shapes – ready to be branded with your logo!
Custom Coffee Cups
There is nothing like the first sip of hot coffee in the morning. Freshly made, precisely the way you like it (oat milk, double shot, a dash of honey, for those wondering). Your fingers wrap around your cup or mug, the smell of coffee curling upwards, greeting your senses with the promise of a new day. Earl grey lovers, hot chocolate fiends and even hot lemon-water drinkers rejoice in the first sip of their morning beverage. Creatures of habit and reliant on hydration to survive – our morning ritual around our drink of choice is part of a billion-dollar industry. People take pride in their hot beverage routine, with coffee and tea drinkers everywhere confident in their taste and tools. Whether it's the coffee snob with their thousand dollar coffee machine or your father-in-law and his budget plastic coffee plunger, both will pour their coffee, take a sip and think, "Damn, I make a great coffee".
The Perfect Mug
A considerable part of the coffee and tea drinkers' ritual is the choice of coffee cup. A lot can be said by the coffee mugs chosen from the cabinet or the cup taken on your morning commute. Some people swear by ceramic and even own ceramic takeaway coffee cups with silicone lids, a precarious choice on a bustling train – but it pays off when you see the cup placed on your office desk. Many practical things influence the choice of style chosen. Whether people travel and need their coffee cup to fit in their cars cup tray, or perhaps for some, it's their early start and their need to keep their coffee hot for several hours. With most people buying and using multiple types of travel mugs and more and more people using custom printed coffee cups for takeaway coffee – a massive advertising opportunity presented itself. As an incredibly High use item – the branded reusable coffee cup gets seen over 10'00 times in 6 months. This is incredible brand exposure that organizations can benefit from today.
Environmentalism and the Reusable Coffee Cup
While there has been some change in how we consume material goods, there is still a massive way to go. Research done by Sustainability Australia records that there are 2.7 million disposable coffee cups thrown out every day. That breaks down to 30 thousand cups discarded every 15 minutes in Australia! One of the most significant changes people are urged to make is switching to a reusable coffee mug. And luckily, more and more workplaces, cafes, schools and venues are switching to or encouraging reusable cups. While there are many marketing benefits to using custom printed coffee cups, more importantly, it encourages staff, students, clients, and teammates to reduce, reuse, and recycle! The more people utilizing a reusable coffee cup, whether a ceramic mug from home or a fancy thermal insulated keep cup, the less single-use takeaway coffee cups go to our landfill.
Choosing the right coffee cup
When choosing a coffee cup that will make a lasting impression, there are a few things to consider. Size, material, lid type and insulation are a few things that may stop any decision-maker in their tracks.
A Little About Lids
Which lid is best for you? With travel-style coffee mugs becoming increasingly common, most people will take their coffee mug from place to place throughout the day. Having a secure lid that works for your lifestyle is vital! If you are a work-from-home-legend, you may only need a ceramic coffee mug with an easy to remove silicone lid. If you are a peak-hour hero competing against the hoards for the 7:56 AM train, a sealed lid with a secure mouthpiece will keep your espresso from spilling.
Common Lid Types for Coffee cups
Silicone
These lids are made from soft silicone and can easily be pushed onto the coffee cup rim. Due to the flexible nature of these lids, they have open mouthpieces and are easy to wash and store! These are popular on take-way style reusable cups – and transform into a stylish tumbler when lidless.
Screw on Plastic
Once twisted on, access your coffee via the flip mouthpiece. Made of hard plastic, the flip piece can pop open when taking a sip and be pushed close, helping keep your hot drinks hot, and your cold beverages cold for longer!
Secure Push-on
These lids suction on the inner rim of the cup. Gently push these lids onto the cup opening to secure them. You can choose from cups with a slide mouthpiece, an open mouthpiece or a flip mouthpiece.
Standard Materials for Custom Cups
Borosilicate glass
This glass type is incredible for drinkware, and if you know you will be pouring hot beverages, make sure your glass product or coffee cup is made from Borosilicate glass! Far more robust than your average glass, this is shatter resistant and can withhold temperatures up to 165 degrees!
Wheat fibre and plastic
An eco-friendly combo, taking the world by storm, wheat fibre and plastic coffee cups have risen in popularity. Most Wheat fibre and plastic coffee cups are made from a 50/50 blend, where 50% of the materials are made from recycled agricultural waste. If you want to up your eco-friendly cred with your custom coffee cup – opt for an option that is 50 % wheat fibre and 50% recycled plastic!
Stainless steel
The super sleek double wall stainless steel is a fantastic option for its durability and gorgeous look and feel. These custom cups look fantastic laser engraved. Just remember, these can't go in a microwave.
Silicone
A silicone band is often seen wrapped around our most popular branded mugs, as silicone has fantastic heat-protecting qualities. A rubber-like material, silicone is soft to the touch and can come in any colour.
Cork
Cork is used for the heat-protective outer band in some custom cups. Due to corks' heat resistant qualities, lightweight and beautiful natural look and feel - this is a popular coffee cup band for aesthetic and environmental reasons alike!
Marketing Ideas for your Custom Printed Coffee Cups
Custom printed coffee cups are incredibly versatile when it comes to brand promotion and marketing. With reusable takeaway coffee cups becoming more popular and the options in decoration ever expanding, there are so many ways you can use your custom cup to benefit your business needs! Here are a few ways people use their coffee cups
Promotional Coffee Mugs as a Give-Away.
You can't get more promotional than a giveaway! An affordable, reusable coffee cup is a fantastic way to promote your brand at a conference or expo. People will ditch their single use takeaway coffee cups and switch to their giveaway coffee cups for the remainder of the conference, advertising your business but also helping the environment as they go.
Sell Them!
This is always fun, especially if you have a creative design to print on your coffee cup. Our most popular merch for re-sale is often tote bags, custom coffee cups and caps! These items are high-use but also trendy. If you are a coffee shop or restaurant, have some printed coffee cups and coffee mugs on display and for sale. This is also a great way to encourage your customers to go green with their morning coffee!
An Eco-friendly Staff Gift!
A fantastic gift for new and old employees alike, a good quality coffee mug is an excellent gift that your staff member can use outside of work, but also a great way to support eco-friendly change at work.
Commonly Asked Questions
How many colours can I get printed?
Different materials have different specifications for their printed process. For example silicone bands on coffee cups can often only have 1 colour, due to the slippery nature of the material. However, technology for custom printed cups has come leaps and bounds with now many mugs offering full colour, and even gloss and metallic colours available! With so many branding options available, the best way is to show us your logo, and we can match it to the right product for your company logo!
Are the mugs Dishwasher safe?
Many of the cups in our extensive range are dishwasher safe, however it is not recommended to dishwash double wall vacuum insulated mugs due to the insulation technology. For logo longevity, hand washing is recommended but if dishwashing is vital, let us know and we can suggest the best mug and print type.
How long does it take to complete my custom coffee mug?
Are you on a tight deadline? The average turn around time for a custom mug is 10-14 days. Need something faster? Let us know, we have a range of mugs that can be produced in less than a week!